In Alien Comunicación we always ask the same question to our clients … What good is a great video if nobody sees it? You can invest thousands of euros in creating the best video in history to promote your company, but if nobody sees it … what is it good for? You have to promote it or all the effort will have been in vain.
It is the most direct, intense and enveloping format of the moment. In addition, with videos you will, on average, attract twice as many users as with an image or text. Your ads in video format can be viewed on Google, Youtube, websites and social networks.
And then comes the counter-question … what good is a great promotion campaign if the video is of poor quality? You can reach 50,000 people with your video, but if it is unprofessional and does not have any type of hook, it will not be viral success among the public.
Therefore, it is best that both concepts go hand in hand: you need a great video and a great promotion campaign to succeed with video marketing. And we take care of that. In Alien Comunicación we will make a strategy to promote your video, through different platforms (Youtube, Facebook, Google …) and using different tools (remarketing, mail marketing …).
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